Curated, written, and designed by renowned design agency TwoPoints.Net, On the Road to Variable showcases an inspiring array of projects and interviews with those who fearlessly push the boundaries and embrace the new frontier in design: ... Through instruction, interviews and real-world inspiration, Mastering Type explores the power of each typographic element--both as it stands alone and as it works with other elements--to create successful design, to strengthen your skill ... Found insideWolfboy is hungry! He's drooly and growly and fussy! As he stomps through the forest looking for rabbits, he grows hungrier and growlier by the minute. What will happen if Wolfboy can't find those rabbits? And what will happen if he does? After reviewing theories of signification, the production of meaning, and materiality, she analyzes the work of four poets active in the typographic experimentation of the 1910s and 1920s: Ilia Zdanevich, Filippo Marinetti, Guillaume ... This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. This book starts by exploring the issues that shape design today : sustainability, ethics, technology, theory, and developments in other fields that impact globally on local cultures. [This book] breaks the discipline down into its elements ... Paperback edition This pioneering work provides designers, art directors, and students--regardless of experience--with a unique approach to successful design. Veteran designer and educator Alex. Found insideMaking and Breaking the Grid is a comprehensive layout design workshop that assumes that in order to effectively break the rules of grid-based design, one must first understand those rules and see them applies to real-world projects. Learn what type can say about a brand or product Expressive Type showcases the work of major international designers working with typography in branding and advertising, packaging and products, environmental and self-initiated projects. Arranged by designer, it reveals how nearly 120 of the world's leading designers and typographers continually strive to find new and exciting ways of communicating through letters and words, and provides fascinating insights into their work ... " While best suited for a beginning graphic design student, this clear, readable book should also intrigue those interested in how the look of a sentence has an impact on the way we read it." - Reed Business Information. This book is the most comprehensive showcase of three-dimensional letterforms ever written, featuring over 1,300 images of more than 300 projects by more than 160 emerging talents and established individuals and studios including Sagmeister ... This edition includes: New information on OpenType, font management utilities, font web sites, and interactive typography. An expanded?history of type and an updated glossary of key terms. Found insideThis revised edition updates the text, examples, and appendixes to be fully compatible with Alloy 4. Found insideThis new edition features new covering current trends in web design—Mobile-first, UI/UX design, and web typography—and how they affect a designer’s approach to a project. From Aleksandr Rodchenko’s "Who We Are: Manifesto of the Constructivist Group" to Kenya Hara’s "Computer Technology and Design," this essential volume provides the necessary foundation for contemporary critical vocabulary and thought. Found inside – Page 184typography, there may occur 'a moment of surprise . . . when the spectator suddenly ... http://crankyuser.com/ kinetic/kineticTypography.pdf; Johnny C. Lee, ... Found insideThen, as Barthes contemplates a photograph of his mother as a child, the book becomes an exposition of his own mind."--Alibris. Found inside – Page 75In this project you will use your artistic abilities to create displaytype, hand-drawn lettering that is expressive. Display type has personality. The famous Italian designer Massimo Vignelli allows us a glimpse of his understanding of good design in this book, its rules and criteria. Found insideImportant Notice: Media content referenced within the product description or the product text may not be available in the ebook version. Now, this newly expanded edition is revised and updated to address the latest developments in electronic page design, digital type, and the revolutionary creative possibilities unleashed by these important advances. This book is aimed at hackers of all skill levels and explains the classical principles and techniques behind beautiful designs by deconstructing those designs in order to understand what makes them so remarkable. Found insideAdditional titles in the series include Visual Design and Color for Designers. Discusses connections between the work of contemporary typographers and historically important design work of the past, and includes examples of experimental and professional typography of the past century Found insideIntroduces the fundamental principles of typographic theory and practice. This title offers an essential guide to the subject of typography and its role within graphic design. By creating specific contexts, many of these so called type specimens went beyond being simple sales tools. In fact the Emigre booklets were meant to be enjoyed as much for the typefaces as for their esoteric content. "Thinking with Type is to typography what Stephen Hawking's A Brief History of Time is to physics."—I Love Typography The best-selling Thinking with Type in a revised and expanded second edition: Thinking with Type is the definitive guide ... Found insideThe Visual Dictionary of Graphic Design is a comprehensive guide to the numerous terms used within graphic design and associated disciplines. Packed with visual examples, InDesign expert and acclaimed design instructor Nigel French shows not just how to use InDesign’s extensive type features, but why certain approaches are preferable to others, and how to avoid common mistakes. Letter Perfect explores the artistic facet of the style, arrangement, appearance, and recent accelerated evolution of typeset matter, primarily through the medium of posters. Found inside – Page 1This book presents an abundance of information on type - the cornerstone of graphic design - succinctly and to the point, so that designers can get the information they need quickly and easily. Found insideKeeping pace with rapid changes in the field of design, while maintaining a consistently high academic quality, the text emphasizes design structure, visual perception and digital design, with a wide range of visuals from throughout design ... Found insideExplore the fundamentals of typography with this practical new guide. Found insideThis book serves as an introduction to the key elements of good design. "Probably the most important work on typography and graphic design in the twentieth century."--Carl Zahn, The Museum of Fine Arts, Boston Found inside – Page 107New Directions in Kinetic Typography Barbara Brownie ... kinetic typography engine: an extensible system for animating expressive text,” Proceedings of the ... Found insideA major study of the principles of bibliography by one of the world's foremost scholars of the discipline. A guide to the creation and adaptation of letterforms, this book draws on examples from packaging, posters, television sequences and book design from around the world. Found insidePraise for How Learning Works "How Learning Works is the perfect title for this excellent book. The process of graphic translation produces drawings of instant recognition and startling visual interest. An illustrated survey of hand-crafted letter typography cites recent trends and the use of hand-drawn graphics in mainstream marketing and popular culture, drawing on an extensive array of samples organized under such headings as, "Scrawl, ... First published in 1987. Routledge is an imprint of Taylor & Francis, an informa company. 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